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The Role of SaaS in Propelling Malaysia to Greater Heights

By Diana Seow Friday, 27 September, 2019

Over 90% of Malaysia’s economy is made up of SMEs and encouraging these SMEs to embrace technology can improve the nationOver 90% of Malaysia’s economy is made up of SMEs and encouraging these SMEs to embrace technology can improve the nation's economy significantly.

The popularity of SaaS industry in Malaysia is not dwindling any time soon. If anything, the uptake of modern cloud software will only rise. Over the years, we have witnessed an increasing number of companies adopting various software to lighten the workload and increase productivity. The competitive scene has since pushed software companies to further improve on the quality of their products. SaaS is also driving the growth in most software segments, especially on customer relationship management as most companies these days tend to be focused on providing better customer experiences.

It is reported that the cloud software market grew more than 22% alone in 2018 compared to only 6% of growth for other forms of software. As the SaaS industry grows and improves aggressively over time, innovation is just a stone's throw away. These expeditious changes in the industry help to mobilise the Industry Revolution 4.0 and drive society to embrace technology even more. The society must keep up with the rapid speed of technology advancement for Malaysia to stand shoulder to shoulder with other developed countries. The maximised efficiency and productivity from businesses using SaaS are essential for the Malaysian economy to soar to greater heights. With so many companies adopting SaaS into their business operations day by day, Malaysia will undoubtedly be on the right track to achieve its goals.

Modern cloud software can drastically increase the productivity of businesses by lightening the workload and simplifying the business operations.Modern cloud software can drastically increase the productivity of businesses by lightening the workload and simplifying the business operations.

Multiple attributes that fueled the popularity of SaaS include its affordable subscription-based pricing model and instant integration. In normal circumstances, you can sign up for free trials and choose the one that best fits your business preferences before subscribing. Modern cloud software does not require any significant upfront infrastructure or dedicated hardware that on-premise software users would have to purchase. The hassle-free process to implement these modern cloud software in the business operations are especially appealing for business owners. However, it is crucial for business owners to consider the value in the long run when it comes to making their choices in modern software.

When using SaaS, you are not just getting the tool but also the onboarding implementation, ample training and well-organised support. Proper guidance is needed to ensure that you are not left in the dark and can take off on using the software smoothly. SaaS indeed plays a significant role in uplifting our country to a higher level of success by making our work simpler and allowing us to focus on bigger things. The wide range of business functions including analytics on the business' performance allows business owners to make the next calculated decision. Learning to utilise your tool, which in this case is SaaS, can help to optimise your business tremendously. Just like an increasing chart, when local businesses do well, our economy will improve too.

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